Where the money goes
Marketing money leaks in small places.
It goes in at the top. At three points on the way down, some of it never reaches a customer.
You see where your e-commerce, SaaS or B2B marketing leaks money, and each leak gets fixed. You approve every change and see the numbers every week.
The proof
Where the money goes
It goes in at the top. At three points on the way down, some of it never reaches a customer.
How they are found
They are found from your site, your search presence and any numbers you share, with no logins needed to start.
What changes
Once you go ahead, the biggest leak is fixed first, and the work is live in your first two weeks.
Top of the funnel
Wrong targeting
Shows up in your click through rate
People who have never heard of you
Middle of the funnel
Missing from the searches they run
Shows up in the searches you never appear in
People already searching for what you sell
No dashboard reports a search you never appeared in.
Bottom of the funnel
Nobody follows up
Shows up in the second sale that never happens
People who already bought or enquired
The commercial journey
Acquisition, conversion and lifecycle work run around one path, and the fix goes where qualified demand is actually being lost.
Stage 1
The right person sees a relevant message.
Stage 2
The message earns a deliberate next step.
Stage 3
The destination keeps the promise and removes friction.
Stage 4
The agreed first action is completed and recorded.
Stage 5
The next legitimate action is supported and measured.
When someone leaves before the agreed conversion
Use compliant, consent-aware retargeting or nurture where permission and the channel allow it. Not every visitor is reachable.
When the agreed conversion happens
Move the person into the approved onboarding, post-purchase, CRM or lifecycle journey based on the action they completed.
Each stage feeds the next priority. Better traffic cannot excuse a weak page, and a conversion is not the end of the customer journey.
Who it's for
Every week, the work goes into your margins, your repeat orders and the pages that convert.
For e-commerceAcquisition is run for you across trials, activation and pipeline, so your team can build the product.
For SaaSYou get meetings with the right buyers from outbound that reads like a person wrote it, because a person reviews every one.
For B2B servicesThe engine
Attention you can measure, from the click to the sale.
Follow-up with permission, built on what each person actually did.
The path from click to action, fixed where buyers drop out.
The searches you're nearly winning, written in your voice.
Researched outreach, one person at a time. Never spray.
Ads and assets built from your brand, ready to run.
How it works
On the call, you and Jakub agree what your numbers need, the channels and the fee. Prefer it in writing first? You can have a free breakdown, with no logins needed.
Your tracking and dashboard are set up first, then your pages, ads and emails come to you for approval.
What wins is kept and what loses is cut, and you get one short report a week on what changed and what it made.
How the work is made
An AI system built and run since 2024 does the production. Jakub, the founder, reviews the work. Nothing goes out until you approve it.
What you get
You get paid ads, organic search or outreach, whichever your numbers need, never all three by default.
Paid ads
Organic
Outreach
If you run ads, ad spend is on top. You never pay for software, except the sending software, domains and mailboxes for email outreach. No lock-in and no minimum term. Cancel any time.
You've had the alternatives. Agencies bill for meetings. Freelancers come and go. Hiring takes time. This is the fourth option: a system that does the work, and a founder who answers for it.