Client Materials
The Brand Revenue OS.
Your marketing and sales operations on one live dashboard. Automated underneath. Measured every week. Built for premium eCommerce brands that want the revenue they are already sitting on.
01 · The Problem It Solves
Four problems the OS is built to remove.
01
You cannot see this week's numbers without someone building a report.
02
Follow-up depends on whoever remembers.
03
Your customer list sits dormant while you pay for new traffic.
04
Every tool works; nothing works together.
02 · What Gets Installed
Four components. One system.
One live dashboard
Forecast, revenue and the five numbers that run the business, on one URL.
The automation layer
The manual work that eats the week, automated: reporting, follow-up, lead routing, and the data plumbing between Shopify, Klaviyo, ads accounts and your books.
The reactivation engine
Lapsed buyers and dormant subscribers re-engaged in sequence. The cheapest revenue you will ever generate is sitting in your own list.
The operating playbook
The whole system documented. No key-person risk. You own everything.
03 · The Five Numbers
Five numbers run the business.
Cost per lead
What it measures
What you pay for every new name that enters the funnel.
What a leak looks like
Spend rises, lead quality stays flat, and nobody can say which channel is doing the work.
Week one finds which of the five is leaking. Everything we build after that is aimed at the leak.
04 · The Sequence
Built in order. The order is the point.
Select a step to see what lands and when.
Week one · The sprint
Run on your real data, screenshared, never self-reported. It finds which of the five numbers is leaking. The report is yours to keep.
Forecast, revenue and the five numbers that run the business, on one URL.
The leakiest manual work goes first: reporting, follow-up, lead routing, or the data plumbing between Shopify, Klaviyo, ads accounts and your books.
The whole system documented. No key-person risk. You own everything.
Week two
The list segmented, campaigns sequenced, measured. Lapsed buyers and dormant subscribers re-engaged: the cheapest revenue you will ever generate is sitting in your own list.
Month two onward · One stage per cycle
Reviews make ads convert. The proof layer is built before spend scales.
A five-minute response versus the 42-hour industry average. Nurture makes spend go further.
Every call and campaign graded against a rubric.
Last, into a funnel that now converts. Ads into a leaking funnel burn cash.
Ads into a leaking funnel burn cash. Each stage funds the next. That order is the product.
05 · A System, Not Another Tool
Tools do a job. A system runs the business.
Another tool
A discrete automation is a commodity. It solves one task, in one corner. Every tool works; nothing works together.
An operating system
A system that runs your operations compounds. Reviews make ads convert, nurture makes spend go further, and the dashboard shows all of it.
Remove one piece and the others weaken. That is the point.
06 · Proof
Numbers from client work published on this site.
HEAVENSAKE
4
AI content capabilities, installed and live
Premium Franco-Japanese sake brand. An autonomous SEO content agent for blogs, landing pages, optimisation and research, in the brand's voice.
Read the case studyMumshandmade
4.72X
Peak Meta ROAS
Premium handmade knitwear on Shopify. A full-funnel engine across Meta, Google, Pinterest and Klaviyo, built from zero paid infrastructure.
Read the case studyToastPal
$528K
Revenue generated
985% revenue growth in the first six months. AI-assisted paid ads and conversion optimisation across four markets.
Read the case study"Jakub is highly motivated, independent and amazing to work with. His extensive knowledge of ads campaign and AI tools has helped us run a very efficient Facebook ads campaign. Jakub set it up, was very fast to implement any feedback and available to present the data report in a very comprehensive way that was easy to understand. I highly recommend this freelancer."
HEAVENSAKE
Client review
07 · Fit
Who it is for. Who it is not.
For
- Premium eCommerce brands doing seven or eight figures.
- Shopify and Klaviyo at the core of the stack.
- Founder-led.
- A customer list nobody re-engages.
- Reporting done by hand.
- One person holding operations together.
Not for
- Pre-revenue stores.
- Brands without an owned list.
- Anyone who wants a magic bullet without sharing real data.
08 · How The Engagement Works
The audit first. Ownership always.
The audit comes first
Week one is the Leak Audit on your own numbers, yours to keep, before you commit to the OS.
Done-for-you install
The install is done for you, inside your own accounts.
Weekly measured review
The system is measured every week, against the numbers on the dashboard.
You own the system
Your accounts, your data, your documentation.
09 · FAQ
Frequently Asked Questions.
Priced against time saved, with a performance share on revenue recovered. The exact number comes after the Leak Audit call, because it depends on your stack and volume.
The audit lands in week one. The first install is a two-week sprint.
Data access, one ninety-minute screenshare, one operations contact.
You do. It is built in your accounts and documented in your playbook.
Agencies pour budget into the top of a leaking funnel. The OS fixes the funnel. Keep the agency if it is working; the dashboard will tell you.
No. It removes the manual work; your team runs on clearer numbers.
Book the Leak Audit call.
Week one shows you the leaks in your own numbers, and the audit is yours to keep, before you commit to the OS.
Book the Leak Audit call